who it's for
Built for contractors who need a site that does real work.
New roofers launching the business
You've been running off a Facebook page and word of mouth. The first real website needs to look credible the day it goes live and convert visitors from day one.
Established plumbers with an 8-year-old site
Your site sends visitors to the wrong contact form and loses half of them. Every dollar of paid traffic leaks through it. The rebuild has been overdue for years.
HVAC operators expanding to new cities
You're going from one city to four. You need location-specific landing pages that rank locally and convert at the city-level — not one generic site stretched across markets.
what we build
Four shapes a contractor site usually takes.
Most projects fit roughly one of these. The right shape depends on your goals — we'll figure out the fit on the scoping call.
Single-page lead funnel
For contractors running paid ads who need a high-converting destination.
1 page · 1–2 weeks
Multi-page marketing site
For contractors who want a credible online presence beyond a single funnel.
5–8 pages · 2–4 weeks
Multi-location operator site
For contractors operating across several cities or service areas, with location-targeted SEO scaffolding.
8–15 pages · 3–6 weeks
Trade-specific microsite
For contractors testing a new vertical or niche service without rebuilding their main site.
3–5 pages · 2–3 weeks
how it works
Four steps from scoping call to launch.
01
Scoping call.
30-minute conversation to understand goals, scope, integrations, and timeline. No commitment until you see the proposal.
02
Proposal.
Fixed-price quote with scope, deliverables, and timeline. The quote you approve is the quote you pay.
03
Build.
Design and development with weekly check-ins. You see progress as it happens — no black box, no surprise reveals.
04
Launch.
Site goes live. We handle DNS, SEO scaffolding, analytics setup, and a final walkthrough so you know what's where.
in action
What a finished contractor site looks like.
One worked example, three viewport widths. The site converts on every screen because that's where contractors actually meet their customers.
Desktop
Repairs and replacements across the coast.
Tablet
Repairs and replacements across the coast.
Mobile
Repairs and replacements across the coast.
Coast & Canyon Roofing — fictional contractor, illustrative mockup.
how projects are scoped
Quoted per project, after we understand the work.
Every contractor's needs are different. A single-trade roofer running paid ads to one ZIP code needs a very different site than a multi-location HVAC operator with 12 service areas. We quote each project after a scoping call so the price reflects what you actually need, not a package you have to fit into. No surprise scope creep — the quote you approve is the quote you pay.
What shapes the quote
- Page count and content depth
- Custom integrations (CRM, calendar, payment, custom forms)
- Copy and photography needs (we write, you provide; or we coordinate both)
- Timeline (standard 2–4 weeks; rush available)
- Bilingual content (single language vs EN+ES from day one)
- Maintenance and updates (one-time build vs ongoing retainer)
questions
What contractors usually ask.
Why don't you publish prices?
Because every project's scope is genuinely different and a single price floor would be misleading. A 3-page funnel and a 12-location operator site sit at opposite ends of the same range. We'd rather quote you accurately after a 30-minute call than anchor you to a number that doesn't fit your project.
Can I get a rough estimate before the scoping call?
Yes — share what you have in mind (page count, integrations, timeline) when you book the call and we'll come prepared with a ballpark. The formal quote comes after the call once we've discussed what you actually need.
Do you handle ongoing updates after launch?
Yes, on retainer or by-the-hour. Most contractors do small updates monthly (new services, pricing tweaks, seasonal copy) and we keep that on a predictable retainer. Major rebuilds get scoped as their own project.
Can you redesign an existing site or do you only build from scratch?
Either. Redesigns are often faster than greenfield builds because the content and goals are already known — we re-architect what's there, port the SEO equity, and rebuild the front-end. About a third of our projects are redesigns.
What platform do you build on?
It depends on the project. We choose the underlying platform based on what fits the scope, your team's comfort with editing content, and the integrations you need. You always own the site, the hosting, and the domain — there's no lock-in to anything we use to build it.